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McGraw Hill delivers dynamic learning experiences with SHARPEN, powered by Amazon Web Services
According to a recently completed survey of 500 undergraduate students conducted by Morning Consult on behalf of McGraw Hill, 75% of students changed their study methods over the last couple of years due to COVID-19. Respondents said they would study more if their materials matched the style and convenience of social media apps they interact with daily. One student cited, “I’m doing a lot more self-teaching now that I’m not always guaranteed a classroom (environment) to ask questions in.”
To meet these evolving learner needs, McGraw Hill launched the
“The student experience has undergone tremendous upheaval in recent years,” said Justin Singh, chief transformation and strategy officer at McGraw Hill. “This research led us to realize the need for an application to support these new methods of learning, so we quickly responded with our new app, SHARPEN. Working together with Amazon Web Services Growth Advisory, we quickly went from generating the first mockup of designs to rapid development, which led to our final product which you can now experience today,” said Singh.
What does the SHARPEN app do for students?
SHARPEN blends a social media-inspired, mobile-first design with trusted content built specifically to align with popular college courses. Some key features that the SHARPEN team focused on during the design, test, and build phases include video tutoring sessions served up in bite-size format, flashcards, quizzes, study feed, insights, and accessibility for all learning types.
In collaboration with the Amazon Web Services Growth Advisory Team, McGraw Hill rapidly pushed the boundaries for next generation textbook consumption and learning through iterations and testing. The Amazon Web Services Growth Advisory Team helps Amazon Web Services customers develop new innovative solutions and products from the first idea to production.“We are thrilled that McGraw Hill took to innovation and thinking big with our collective technical and business strategy teams. Not only did we have a great time strategically diving in with this team, but we learned a lot about student expectations and insights in and out of the classroom when they are looking to study and consume content,” said Alec Chalmers, director of EdTechs at Amazon Web Services.
McGraw Hill worked closely with Amazon Web Services business and development resources through the Amazon Web Services Growth Advisory teams as they considered and moved forward with building SHARPEN. The SHARPEN team accelerated their roadmap with expertise from Amazon Web Services’s product organization, as well as data science insights, machine learning (ML) prototyping, architecture reviews, and go-to-market planning and execution. The collaboration included feedback, onsite workshops, and co-delivery to reach the McGraw Hill team’s goals.
How does SHARPEN use Amazon Web Services?
SHARPEN uses
“McGraw Hill was able to effectively and rapidly use Amazon Web Services services to build, deploy, and run a modern application, at scale in a matter of a few months. By doing this, they removed undifferentiated heavy lifting, and were able to focus on building a delightful experience for students instead,” said Leo Zhadanovsky, chief technologist for education at Amazon Web Services.
Learn more about SHARPEN
Simon Allen, chief executive officer (CEO) of McGraw Hill, said, “Education has transformed massively and so has McGraw Hill. We’re proud to provide this groundbreaking solution that responds to the needs of today’s college students and will help them succeed on their unique learning paths—no matter their location.”
Get started with Amazon Web Services for EdTechs
If you’d like to learn more about how to develop innovative new solutions with the Amazon Web Services Growth Advisory Team, reach out to your Amazon Web Services account team for next steps. You can
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